The visuals are there to support the story and help them understand your message more clearly

Lots of information? Keep it simple? Add music, effects and stock video? The pros and cons are mapped out in this chapter.

Three takeaways from the video

1. Overloading the slides with information reduces understanding - the views can easily get confused!
2. Create visuals that support the story and are easy on the eye
3. Icons, images, not too much text - enough for the viewer to understand the context of the current topic, and enabling them to focus on you presenting the story.