What's your objective with this pitch?
Since this is a competition, of course you have a clear objective - WIN!
And if in the future you are pitching in front of investors, maybe your objective is - invest in us!
This section is about being concrete about your objectives, and what might be the first next steps. Maybe you want to get meetings with influencers, attract team members, or make your idea so interesting, that one of your audience wants to sponsor the project.
Deciding before what you want the audience to do can help sharpen your pitch in language and focus.
Here's the movie that shows you how.
Exercise: Brainstorm your Objective.